Survey: We Need Your Expert Telecom Retail Industry Insights

Would you be willing to give 10 minutes to help inform sector-leading research, to create a unique report that will offer unparalleled industry insights to guide your telecom retail business?

iQmetrix is thrilled to announce its 2025 Trends in Telecom Retail Survey, which launches April 15, 2025, and is open until May 9, in collaboration with our research and media partner Retail Touchpoints. This biannual piece of research will determine key telecom retail trends and result in a series of unmissable reports and articles.

In exchange for your time, all respondents will receive a free PDF of the resulting 2025 Trends in Telecom Retail whitepaper, which will give you essential business insights and help you measure your own operations against the wider sector.

What to Expect

The survey digs deep into areas such as retail operations, omnichannel enablement, the employee experience, the customer experience, fraud and security, the evolving role of the physical store, and future predictions for the industry.

The resulting whitepaper will be an update to our 2023 Trends in Telecom Retail report published two years ago, which included such insights as:

  • 78.69% of respondents said smart home device sales would increase over the next three years
  • 85.96% saw the business opportunity in eSIM, although a third of those also acknowledged a threat
  • 65.56% had implemented contactless payments, with most of those having kept them post-pandemic
  • 63.10% of respondents thought it was likely AI analytics of customer behavior would increasingly shape retail strategies — and they were right!

We look forward to finding out how you think the telecom retail landscape has shifted further in the past two years — and we have exciting new questions about a host of new ways AI can benefit the sector, and what threats it might cause.

The 2025 survey will only take about 10 minutes to complete, and it will help inform the entire wireless retail industry!

Don’t miss your chance to have your insights and opinions included in this important piece of research. Remember to complete it before Friday, May 92025!